Strengths coaching
Work with our in-house Gallup-Certified Strengths Coach. You build your business around what you do best, and nobody hands you a script.
Join Our Team
Be the first call.
Build a real estate business with people who know you, trust you and call you first.
Sound Familiar?
If you’ve been in real estate a while, some of this may ring true
- You were given tools but little guidance on how to build a real business.
- Training focused on scripts more than understanding the market.
- You were expected to generate business entirely on your own.
- Brokerages talked about culture but rarely explained how agents actually grow.
Without relationships behind it, a real estate business starts over every year. Worthington was built for agents who want to build a business that lasts.
The Business You Want
Make yourself worth calling, long after closing
When someone asks a friend “who do you use?”, your name comes up without anyone having to think. That reputation grows one conversation at a time, through useful advice and promises kept.
It means less time on purchased leads and cold calls, and more business from people who already know you. It takes patience. At Worthington you build it around your own strengths, with guidance when you want it.
01
Know people
Get curious about their plans and what matters in their lives.
02
Show up
Stay in touch, remember what you learn and do what you said you would.
03
Earn the call
Be useful when a change in their life brings real estate back into the conversation.
What it asks of you
- Real curiosity about people.
- Putting the person ahead of the deal.
- Wanting to be coached, and wanting to keep getting better.
- Patience. This is a long-term approach.
What it builds toward
- Referrals from people who trust you.
- Clients who come back when life changes.
- Conversations that have nothing to do with selling.
- A reputation as the agent who remembers.
How We Support Agents
Your business. Real backing.
Bring your own judgment and personality. We help you build on what you do best and give you research you can use with clients.
Worth Knowing
Our agent guide lays out how to learn about the people you serve and stay useful to them for years. Every agent gets it.
Research you can use
We publish original market reports every month, plus detailed pages on the communities we work in. You walk into client conversations with real numbers.
Your page and the basics
We’re building each agent a page around the area they know, with their own request form. You also get a CRM and document management software.
What We Expect
What every Worthington agent does
These habits matter in every client relationship and in how we work together.
- Tell clients what the market shows, even when it isn’t what they hoped to hear.
- Do what you said you would, when you said you would.
- Get back to people promptly, even when the answer is “I’m still working on it.”
- Keep what clients tell you private.
- Follow fair housing law in every conversation and every note you keep.
- Keep learning, and take coaching when it’s offered.
Is This You?
For agents who want to keep getting better
- You see real estate as a long-term profession.
- You want to be coached and to keep getting better.
- You’d rather build on relationships than buy leads.
- You value independence and still want real guidance.
01
A conversation
Where you are in your career and what kind of business you want to build.
02
See how Worthington works
We walk you through our coaching, our research and how agents here build their business.
03
Decide if it fits
If it does, we talk through the next step together.
Start a Conversation
Tell us where you are
New to real estate or years in, send us a note. It goes to Susana Alvarez Davis, one of our owners, and she’ll reach out to set up a time to talk.
Want to read how we think first? The Agent Success Series is free to read on our site. You can also meet our team or read more about Worthington.